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Cookie Policy

Last updated: October 7, 2025

At Expand CPA, we are committed to respecting your privacy and protecting your personal data in compliance with the General Data Protection Regulation (GDPR) and the ePrivacy Directive. This Cookie Policy describes the trackers (cookies and similar technologies) active on our website https://expand-cpa.com (hereinafter the “Site”). It details their types, purposes, storage durations, and how you can manage them.

We have conducted a comprehensive audit of trackers using an automated scanning tool (Axeptio) to identify both first-party cookies (deposited by our Site) and third-party cookies (deposited by external partners). This list is exhaustive as of the update date and will be reviewed regularly (at least every 6 months or in case of Site modifications).

 

1. What is a Cookie or Tracker?

 

A cookie is a small text file stored on your device (computer, tablet, or smartphone) when you visit the Site. Similar trackers include pixels, localStorage, or tracking scripts. They help remember information to personalize your browsing, analyze Site usage, or display relevant ads. Cookies do not contain viruses and cannot damage your device.

We use trackers to:

  • Ensure optimal Site functionality (essential).
  • Measure and improve user experience (analytical).
  • Offer personalized content or ads (marketing, with consent).

All non-essential trackers require your prior consent, managed via our Axeptio banner.

 

2. Types of Trackers Used on Our Site

 

Trackers are classified by category, with details on provider, purpose, storage duration (time they remain on your browser), and type (first-party or third-party). Durations are expressed in session time (until browser closure), days, months, or years.

Name of the Tracker Provider Purpose Storage Duration Type Category
axeptio_consent Axeptio (third-party) Manage your consent preferences and display the adapted banner. 395 days (13 months) Third-party Essential
axeptio_cc Axeptio (third-party) Store cookie category choices (e.g., analytics enabled/disabled). 395 days (13 months) Third-party Essential
PHPSESSID or wordpress_logged_in_* Expand CPA (first-party, via WordPress) Maintain user session (e.g., contact forms, admin login). Session (end of navigation) First-party Essential
wp-settings-* Expand CPA (first-party, via WordPress) Customize the admin interface (not visible to visitors). 1 year First-party Essential
_ga Google LLC (third-party) Identify unique users for traffic analysis (IP anonymized). 2 years Third-party Analytical
_gid Google LLC (third-party) Track short-term navigation for real-time reports (anonymized). 24 hours Third-party Analytical
_gat_gtag_UA-* Google LLC (third-party) Limit request frequency to avoid server overload. 1 minute Third-party Analytical
fr Meta Platforms, Inc. (third-party) Track interactions with our Facebook/Instagram content for targeted ads. 90 days (3 months) Third-party Marketing
_fbp Meta Platforms, Inc. (third-party) Identify browsers for cross-device advertising. 90 days (3 months) Third-party Marketing
NID or 1P_JAR Google LLC (third-party, via reCAPTCHA) Protect against spam on forms (if enabled) and personalize searches. 6 months Third-party Functional/Security

Important Notes:

  • Essential cookies: Indispensable for Site operation; they cannot be disabled without impacting usage (e.g., navigation impossible).
  • Third-party cookies: Deposited by trusted partners (Google, Meta, Axeptio), who comply with GDPR via certifications (Privacy Shield or SCCs for non-EU transfers).
  • Durations: Based on provider specifications. Session cookies are automatically deleted when the browser closes.
  • Evolution: This list comes from a recent scan (October 7, 2025). New trackers may be added (e.g., for a new plugin). For real-time verification, use our Axeptio tool or contact us.

 

3. Your Rights and Tracker Management

 

You have full control over trackers:

Caution: Disabling essentials may cause malfunctions (e.g., forms not submitted).

 

4. Data Transfers and Security

 

Third-party trackers involve transfers to servers outside the EU (United States for Google/Meta). These providers adhere to legal safeguards (standard contractual clauses – SCCs). For more information, see our Privacy Policy, which covers global data processing from these trackers.

 

5. Contact and Updates

 

For any questions or complaints about trackers:

  • Email: contact@expand-cpa.com
  • Address: Expand CPA, [insert your full address], France
  • Data Protection Officer (DPO): Available upon request.

This policy is updated periodically. By browsing our Site, you accept the conditions applicable to your visit. To report a missing tracker, contact us!

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